Interest and Dividends
THE NUMBER has been out for two weeks now, so I thought I’d give a quick update. I spent last week in New York, making the media rounds. At the center of the week were two successive mornings on the CBS Early Show. The first of these segments was devoted to the book’s Field Guide, which meant that I had to explain — in four minutes, talking like the guy in the old FedEx commercial — the differences among procrastinators, pluckers, plotters, and probers. Day two was mainly about three of the Eisenberg Uncertainty Principles: how the old Rest of Your Life is kaput; how the new Rest of Your Life is befogged; and why the biggest uncertainty of all may be our uncertainty over what money is good for.
There were also a series of radio stops in the Apple, including last weekend’s Motley Fool Radio show; and, most jaw-droppingly, a visit to Bloomberg’s new, eye-popping, beyond-the-Starship Enterprise headquarters on Lexington Avenue. Unbelievable — it shows what a guy (Bloomberg) can do with a Number that approaches the stratosphere. Terminal, baby! I finished the week taping a segment for Nightline, which was aired last night.
Thankfully, there are some encouraging sales to report. This Sunday, THE NUMBER will make its debut on the New York Times extended bestsellers list, one slot shy of making it into the pages of the paper.
Then, in the issue after that, on 1/29, THE NUMBER will indeed show up (#13) on the the Times’ nonfiction bestsellers list. The book also sits at #3 on the Wall Street Journal’s business books list as well as #14 on The Journal’s nonfiction list, and is # 3 on USA Today’s business list, all of which makes me feel better about having bought those new suits for the TV appearances.
As for the next couple of weeks, there will be book signings in Chicago, Madison, and environs, then on to Toronto.
And a piece about our move to Wisconsin, the starting point for the book itself, will be published in Business Week, out in late January.
Thanks sincerely for so many encouraging calls and notes these past weeks.